The story behind lipotego, an innovative app for creating LinkedIn posts, begins with its founder's realization of the potential in Speech-to-Text technology in combination with generative AI and some prompt engineering.

The founder of lipotego has a really good friend who's dyslexic but has experiences to share. And there was currently no way for him to articulate himself on social media. Now he only has to speak his thoughts into the app and lipotego creates his LinkedIn posts.

Let's go one step back, the inspiration led to the development of a simple lipotego prototype using make.com and a Telegram bot powered by the intelligence of ChatGPT in the background, which was completed in just 30 minutes.

However, the more challenging part was refining the approach for LinkedIn posts, a longer and more complex process. Since LinkedIn posts need to follow certain rules to accommodate the platform in general.

The further development of lipotego into a full-fledged app was another hurdle, demanding even more time and resources. The result is an effective and user-friendly solution for creating professional LinkedIn posts through voice inputs and AI support.

Dr. Silas Aslan the Initial founder of lipotego.

Dr. Florian Marthaler is the co-founder, leveraging the app development and marketing with his extensive network and resources.

Our app's design centers around a single, large button (internally we call it “The Button” in German “Der Knopf”) that invites you to 'press and hold'. This feature encapsulates our philosophy: focus on your spoken words, not on the act of writing.

As you hold down the button, lipotego listens, transforming your spoken ideas into a nicely crafted LinkedIn post.

It's an intuitive, seamless experience where your thoughts flow freely, unencumbered by the need to type, edit or read. Speak your mind, and let lipotego do the rest.

The button, the main visual component of the lipotego app. Easy to use, hold and release your thoughts by speaking.